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Disrupting and improving communication with machine learning

The topic of artificial intelligence (AI) is generating a lot of buzz these days and it's often difficult separating fact from fiction. For example, what are the most interesting AI applications today and where is the technology heading tomorrow?

I recently started reading a good book on the topic called Prediction Machines, by Ajay Agrawal, Joshua Gans, and Avi Goldfarb. Prediction Machines offers a solid overview of AI fundamentals while also providing plenty of real-world examples. One of my favorite examples is Grammarly, a tool to help improve written communication. Here's how the authors describe the service:

Grammarly achieved these corrections both by examining a corpus of documents that skilled editors had corrected and by learning from the feedback of users who accepted or rejected the suggestions. In both cases, Grammarly predicted what a human editor would do. It goes beyond the mechanical application of grammar rules to also assess whether deviations from perfect grammar are preferred by human readers.

Years ago there were a few grammar-checker software products that tried to solve the problem the old-fashioned way, with brute force. They certainly helped fix a lot of grammatical errors but they often didn't produce the results you'd get from a good human editor.

I'm using the free Grammarly service, both as a standalone app and as a Chrome plug-in, so this article was made better thanks to Grammarly. I'm also going to let Grammarly have a look at some of the documents I write at work.

There's a danger in all of this. Google has dumbed us down, making us over-reliant on their search and map services, for example. I spend less time thinking about the best route and instead simply plug the address into Waze and let it tell me. The same thing could happen with Grammarly where my writing skills decline as I get lazy and rely on the service to fix my errors. My plan is to stop and think about each correction Grammarly recommends and do my best to avoid making the same mistake again but we'll see...

I hope you'll try out the Grammarly service as well. If you're interested in where AI is heading, be sure to read Prediction Machines and think about how this rapidly changing technology is likely to impact your business and your job.

Comments

Amy Sterling Casil

Hi Joe - I have begun formally recommending Grammarly to students in the college classes I teach. I use both it and Pro Writing Aid.

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