Amazon Reviews and Ratings
Microsoft's Billboard Opportunity

Chapters on Demand

Wrox2There have been countless times over the past several years when customers have asked us, "hey, how come I have to buy the entire book when all I really want are these 3 chapters?"  This is a pretty popular question when you're standing in the WROX booth at a developer's conference, for example.  Well, I'm happy to say that we now have a product for that situation and it's called Chapters on Demand.

The service launched yesterday and there are currently 47 titles available in PDF format, most selling for $4.99 each.  That's about 900 chapters that are available immediately and we've got another 800 chapters (from 37 other titles) that will be added shortly.

My favorite part of this: We're selling all this e-content without the use of traditional DRM.  I say "traditional" because we're using more of a social DRM solution where we inject the customer's name in the footer of the PDF.  Print it.  Use it on however many devices you want to.  Just don't release it into the wild.  Is this hack-proof?  Of course not, but what is?  The key is that we want to make this a very attractive product for our customers and we believe this is the right approach.

For more details, see this post on Jim Minatel's blog.  Btw, Jim and the rest of the team did a fantastic job implementing this great service -- congrats to everyone involved!

Comments

Michael Hyatt

Joe,

I love this. We have discussed it internally at Thomas Nelson several times. You beat us to the punch!

Do keep us posted. I think it's a great idea.

Mike

Karina Mikhi

What a great idea and I'm sure that professors will love this.

Do you offer a cover and/or some front matter/back matter with the chapter or is it just the select text pages?

Thanks,
Karina Mikhli

Joe Wikert

Hi Mike. I'll definitely do periodic follow-up posts to talk about the progress.

Karina, the covers are pretty simple. Actually, you should just go download one of the many free samples we offer on the site and see for yourself. Your question about backmatter is an interesting one...and it just sparked an idea. Let me dig into this further and report back shortly. Thanks for the suggestion!

Karina Mikhli

Joe,

You're welcome and I'd be interested in hearing about the idea I sparked. I'll also be sure to check out the Wiley site when I get a chance.

Thanks,
Karina

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)