Become a Best-Selling Author -- Audio Toolkit
Despite my best efforts I realize there are quite a few questions about the publishing industry that I haven't addressed on this blog. When I was recently approached by an organization who sells a CD-based audio product called Everything You Need to Know to Become a Best-Selling Author, I was skeptical at first, but I wondered if all the answers might be included. Over the course of the past few weeks I managed to listen to all 10 (yes, 10!) CDs in this product.
The result? I'm extremely impressed with the depth and breadth of the information covered in this package.
The product was developed by Scott Jeffrey, author development coach, and a fellow who simply goes by the name "Dr. X"; the latter's bio says he's head of "one of the ten largest publishing companies in the U.S.", he started in publishing 25 years ago and has been an agent as well as the author of two New York Times bestsellers. The audio content is presented in an interview format which helps keep things interesting, especially when Jeffrey and Dr. X have different points of view on a subject.
If you're skeptical like I was but you're curious to learn more about the product, go to this link for some audio samples. You'll find an extensive list of the topics covered and questions answers on this page.
If you're thinking about buying this you need to know in advance that this product requires a significant commitment. First of all, it's not cheap. (More on that in a moment.) Secondly, you need to invest the time to listen to all the CDs. I managed to do so while riding back and forth to work but it required about 2-1/2 hours of my recent drive to Chicago to knock out the last 3 or 4 CDs. Finally, you'll quickly discover that Jeffrey and Dr. X not only provide wisdom on the industry's inner workings, but they also tell you everything you need to do to maximize your results; IOW, you'll find there's a lot more work involved than just writing the actual manuscript. You need to be willing to get your hands dirty, wear a lot of hats and follow their advice.
Once you've taken a closer look at what this product has to offer, if you decide to buy the package you can do so via this link. As you'll see on that page, the product normally retails for $295 but it's currently on sale for $195. (Or at least that's the price as of today since it's subject to change.) That's still a serious commitment, but I think you'll be pleased with the product. If you do wind up purchasing it I hope you'll come back later and share your opinion of it here on my blog.
In the interest of full disclosure, the link in the last paragraph includes an affiliate ID that will be used and credited for any sales that result from this blog post. If you look at any book links to Amazon that I include on my blog you'll find that I include my Amazon affiliate code for those as well. I'm certainly not getting rich from any of this but I want to make it clear that I'll earn a commission if you use that link to buy this product.
This guy will sell thousands of copies to people who hope it will help them. Some thousands won't be willing to do the writing and marketing work, but from what I can see (and hear) I believe this will help some people.
I don't like the blind-sell element of "Dr. X." Of course, that is a marketing tool (the unknown has a certain power). I wonder if Dr. X is simply a name the average person wouldn't recognize anyway--in which cast keeping him a mystery turns a neutral element into an asset. Now, if Michael Korda would do a package like this, I'd buy it in an instant.
--Mike
Posted by: Michael A. Banks | November 18, 2007 at 11:55 PM