Get Back in the Box, by Douglas Rushkoff
RSS vs. Aggregation Sites

Second Life Author Event

Sl_authorevent_2_2 Sl_authorevent_3_2As you may already know from previous references on my blog, our group recently published the first book on Second Life.  We also hosted an in-world author event for the book.  As Kelly Trent our marketing manager put it, "over 60 Second Life residents had the chance to "meet and greet" the authors, ask questions about the book, and learn more about their experiences in Second Life."

Wiley also has a virtual store in Second Life.  If you're already a Second Life member just head to this link and teleport to the store.  I took a look around it earlier and was duly impressed.  You'll notice a giant display at the front of the store for our Official Guide (see below, no comments about my tail, please...).  I wish it were this easy to create such attention-grabbing displays in the real world!  Thanks to Kelly and the rest of the team for coordinating this event.

Snapshot_001_2

Comments

Cecil Vortex

very very cool -- congrats to everyone who pulled this together!
-Cecil

Pete Williams

Joe,

I love IT !!

It good to see Wiley USA using cutting edge marketing mediums to generate sales - If only they were that pro-active worldwide !

Pete


Daniel Gray

Hey Joe -

Spingo and I were ten years too early with the whole official guide to the virtual online world thing. I still have hundreds of them sitting in boxes in my garage. Want to do a bundle deal? :)

Cheers,
Dan

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)