The Next Generation of Customers
Somewhat related to a point I made last year about this aging business, here’s BusinessWeek’s Jon Fine’s observations on the challenges of creating content and products for teenagers. His main point: Established media has to grapple with the novel fact that its next generation of consumers is also competition.
I wish this guy would write a book. I enjoy every one of his BusinessWeek columns. Even if you don't get the magazine, be sure to check out his blog.
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