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    © 2014, Joseph B. Wikert
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« In search of a better search | Main | Newspaper industry realities »

September 23, 2013


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I want to read about something I've never thought about before. I want something unexpected. I want to read a story that hasn't been written before, that no one had thought to write before, that I could not anticipate because the writer could not anticipate it. How do you personalize and customize that? What's great about a newspaper are the stories that alter the blindered pace we walk every day. The more content, the more possibilities.

Joe Wikert

Hi Dean. I think most of us share your same desire. Serendipity plays a role in what we like to read. That's one of the things I like about Zite, btw. It's far from perfect but I do like how it exposes me to new sources of content that I'm very interested in. You should check it out if you haven't already.

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