Ebooks as native apps vs. web apps
Gamechangers: Two important announcements at TOC Frankfurt

Page count, pricing, and value propositions

I was going to buy Chris Anderson’s new book but this review stopped me in my tracks:

Reads like a poorly written magazine article that has been unfortunately dragged out into a full-length book.

I’ve read far too many 300-page books that could have been summarized in 5-10 pages as a magazine article. Why do we insist on puffing up articles until they’re the length of a book? One reason is because we’re used to creating a spine presence on a physical bookshelf. That’s less of an issue these days, especially as ebooks become more popular. Another reason is that we haven’t figured out how to sell the value proposition that “shorter saves time so it’s OK to charge more for it.”

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