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    © 2014, Joseph B. Wikert
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« Publishing in the Social World | Main | I Live in the Future & Here's How It Works, by Nick Bilton »

November 29, 2010

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Jimlevalley

Good points Joe. I wonder if the brick and mortar division bookstore retailers are too focused on "cost containment mode" to get back to the basics of competing. The delay in making these decisions has significant impact on their customer lifetime value metrics.

There are companies like shoplocal and others that directly support this scenario to enhance the ability of retailers to compete. The concept of "loyalty" is truly changing.

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