Our soon-to-be-published Blogging Heroes, by Michael A. Banks, has been getting its fair share of publicity in the blogosphere recently. Much of this activity has to do with our decision to run a free content campaign that Chris Anderson, Mr. Long Tail, referred to as "a clever marketing strategy."
The book features a series of interviews with 30 of the world's most successful bloggers. As we got closer to our pub date we decided to offer each blogging interviewee a PDF of their chapter. We suggested they consider posting the content for their readers and many have taken us up on the offer. Besides Chris Anderson, you'll also find sample chapters from Mark Frauenfelder, David Rothman, Steve Garfield and Gary Lee.